Overview

Wiglaf LLC is a Market Research and Sales and Marketing Strategy firm focused on client revenue performance and growth generated from the development and implementation of sound sales and market planning, effective implementation, and measured results.

While Wiglaf was introduced as Beowulf’s advisor described in an eighth century Anglo-Saxon epic poem, Wiglaf LLC was established in 2002.

The Wiglaf team includes Dr. Smith and Mr. Cermak. Their complementary experience, knowledge, and skills in sales and marketing ensure that our clients receive excellent service. Whether through an advisory capacity or in accomplishing a defined strategic goal, Dr. Smith and Mr. Cermak work together with our clients to achieve results efficiently and economically.

Wiglaf provides businesses with Best Practice solutions and procedures for revenue enhancement. Our counsel, recommendations, and guidance are directed to senior managers tasked with the sales and marketing decision-making process. Strategic issues and decisions that affect the revenue and profit performance of each client are the core of our practice. Engagements with Wiglaf enable managers to establish customer hierarchy, manage the sales funnel, assess market opportunities, determine pricing strategies, and manage partnership strategies.

Wiglaf’s approach to management issues are supported by independent, objective, analytic, and quantitative methodologies. In collaboration with a client, we model and measure the sales and marketing business process to uncover means for establishing financial improvements. This is accomplished by incorporating both consensus and facts. Furthermore, our approach enables managers to conduct and implement future strategic improvement processes directed to cost control and revenue increase.

Wiglaf services are customized to meet the practical concerns and needs of organizations seeking revenue growth within realistic budget constraints. Our service levels include Strategic Conferences, Instructional Presentations, and Short Term Projects.

© 2003 Wiglaf LLC