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Adica Consulting Selects Wiglaf To Research Electric Utility and Regulatory Markets For Agent Based Model Product and Service Launch
CHICAGO - [November 5, 2002] - Wiglaf LLC, a strategic sales and marketing consultancy firm announced today that it has completed a global market research study and performance evaluation for Adica Consulting. The project outcome included data on segment transaction frequency, purchase drivers, features and value demands, buying committee, barriers to entry with new technological approaches, and market positioning.
Wiglaf designed, developed, and executed the market research. The market sample included Government Regulatory Agencies, Multilateral Development Organizations, Financial Investment Institutions, Integrated Utility Firms, Transmission Operators, Generation Companies, and Energy Marketers. The scope of the study included organizations and firms positioned in North America, Latin America, Europe, Central Asia, Pacific Rim/Eastern Asia, and Africa.
According to Wiglaf principal Tim Smith PhD, this undertaking required the gathering of data for statistical and regression analysis, as well as essay response evaluations. The information and data sought ranged from issues on currently used analytical models for strategic planning and policy creation to the criteria used to evaluate outside consulting services analyzing electricity markets and regulations. The projects success is also attributed to the total support, cooperation, and input of Bruce Hamilton, President of Adica Consulting and his entire senior management staff. According to Mr. Hamilton the project results provide a clear understanding of the market demands and value requirements of policy makers and market participants in the energy industry. The concluded research supports a sound and revenue producing sales and marketing initiative for agent based technology.
About Wiglaf
Wiglaf is an innovative marketing strategy and service consultancy firm
for small and mid-tier B2B firms in the high-tech sector. Headquartered
in Chicago, Illinois, Wiglaf creates and implements measurement driven
sales and marketing initiatives through short-term projects, staff development
and coaching, and informative and motivational lectures.
www.wiglaf.biz
About Adica
Adica Consulting is a worldwide provider of strategic analysis software
and consulting services for the energy industry. Headquartered in Oak
Brook, Illinois, Adica provides Robust, Accurate, and Relevant insights
with advanced analytics created by Argonne National Laboratory.
www.adica.com
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© 2003 Wiglaf LLC
