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[Chicago, 31 March 2003]
At the closing session of the Spintelligent Metering Billing
CRM/CIS 2004 Conference held in San Diego, CA, Tim Smith, PhD sketched
the future for the technologies serving the utilities industry at the
Dr. Smith used specific data to demonstrate that the evolution
of the Automatic Meter Reading (AMR) industry is following the technology
lifecycle outlined in Geoffrey Moore’s books Crossing the Chasm
and Entering the Tornado. As a special treat for the audience, Dr. Smith
revealed analytical data that outlined expected sales of AMR units for
the coming years.
Drawing parallels between the CIS industry and the larger
ERP industry, Dr. Smith stressed that future growth in this industry will
require stronger value propositions or be dependent upon the retirement
of legacy systems. The potential to improve the value proposition by either
modularizing specific highly analytical components or adding higher-level
metrics for executive decision making was outlined.
In looking at the long-term future, Dr. Smith presented
parallels between the AMR and CIS industry and the retailer Point-Of-Sale
(POS) industry. Audience members left the session buzzing with discussions
concerning POS industry, and the implications for the AMR and CIS industry.
Spintelligent is a specialist integrated media company focused on the
international water, gas and electric utility industries. In particular,
Spintelligent is recognized as the key provider of media for the global
utilities metering industry. The core activities comprise print and electronic
publishing; conference and exhibition organization and management; and
research focused on customer-end technologies for electricity, water and
gas utilities.
Wiglaf is a Market Research and Sales and Marketing Strategy consultancy
serving tech-driven businesses operating in business markets. Businesses
select Wiglaf for our quantitative and fact driven approach to delivering
intelligent revenue growth. Wiglaf LLC also publishes The Wiglaf Journal
on strategies and tactics for business growth.
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